17:30 - 19:30 04 December 2012
Location: UCL Energy Institute
Energy demand reduction is too often treated either as either entirely technical domain, or wholly cultural one. Technical measures – boilers, insulation and voltage optimisation – may not grab the public imagination, but they are effective, measurable and deliverable. Cultural measures on the other hand – like user engagement, behaviour change and energy literacy – hold enormous promise to unlock additional savings but are still seen by business and policymakers as fluffy, unpredictable and unquantifiable. By bringing together a science and engineering approach with user-centred design techniques, could we unlock massive savings that at present are left on the table? Could we help building users to save energy while actually having fun?
Luke Nicholson will explain some of the learning from the CarbonCulture@DECC project and experiences with CarbonCulture in the public, private and third sectors, about making user engagement last and how user behaviour could become a grown up part of the energy saving mix.
About the speaker:
Luke has been applying design to social and environmental issues for over a decade. Founder of four design-led social ventures including Onzo, he is Director of sustainable innovation practice More Associates. More's most recent project CarbonCulture aims to use design to accelerate the UK’s transition to a low-carbon economy. CarbonCulture is currently in use in DECC, Defra, Number 10 Downing Street, as well as Tate Modern, Lend Lease and the University of Greenwich. Luke speaks internationally on behaviuour change and sustainability strategy, and in 2010 was appointed London Leader for the Mayor's London Sustainable Development Commission.
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The presentation will promptly start at 5.30pm and will be followed by drinks and nibbles and the opportunity to network.